Core Data Literacy Courses
Accent Courses
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The companion book to our on-demand course Data Literacy for Leaders: Empowering Organizations in a Data-Rich World. In "Leading in the Age of Data: Your Guide to the 7 Factors of Team Empowerment," Ben Jones, Co-Founder and CEO of Data Literacy, reveals that effective leadership in today's digital era goes beyond data knowledge - it requires fostering an environment where data is used intelligently, ethically, and innovatively. Built on the foundation of the Data Literacy Score Team-Based Assessment tool, this pioneering work explores the 7 crucial factors for successful data leadership: Ethics, Purpose, Data, Technology, People, Process, and Culture. Jones lays bare the truth that the proficiency in data utilization is not just about the volume of data or the technological advancements at your disposal; instead, it is a balanced approach across these seven factors that breeds success. Jones meticulously breaks down each factor into 7 guiding principles, providing a total of 49 actionable strategies that leaders can implement directly. These principles are not just theoretical; they come equipped with an opportunity for self-assessment, allowing readers to identify their strengths and areas needing improvement. By the end of the book, you will have your own seven-pointed Data Leadership Compass to guide you through the intricate journey of data leadership. Not just for IT executives, this insightful guide equips leaders of all industries and disciplines with the tools, techniques, and philosophies necessary to uplift their team's data literacy. It invites you to transcend the traditional realms of leadership and enter an era where data informs decision-making, innovation, and growth. Join Ben Jones on a transformative journey to harness the full potential of data and evolve into a leader who embraces the complexities, the challenges, and the opportunities of a data-rich world. The data era is here; it's time to lead it. Praise for 'Leading in the Age of Data' "For decades, we've focused on technology and data for the answers. Yet they were never there. The answers have always been with... people. Today, our work lives and personal lives are changing so rapidly that we struggle to maintain a sense of focus, purpose and belonging. Those leaders who can harness the power of data to innovate, augment and enhance the customer and employee experience, will be the new pioneers of modern talent environments. In Leading in the Age of Data, Ben carefully unpacks the system of seven levers required to understand and create the conditions for raising awareness, wiring new connections and creating new habits by harnessing data. A must read for anyone serious about modern leadership in the age of data!" -Valerie Logan, CEO of The Data Lodge "Ben Jones's 'Leading in the Age of Data' is a must-read for all leaders. It's not just about DATA but about understanding people, ethics, and culture. Ben breaks down complex topics into clear lessons, showing how true leadership balances heart and numbers. My favorite section was the one on PEOPLE - 'in order to realize the benefits of technology, people almost always need to obtain some working knowledge and skills first.' While technology evolves, it's the human factor—people with their knowledge, ethics, and culture—that remains the most pivotal element in ensuring success. I recommend this book to anyone that wants to be a leader in the age of data!" -Kate Strachnyi, Founder of DATAcated "Organizations, vendors, and employees all say "Hey, you need a data culture." But there are very few practical guides that actually provide the necessary steps. This is the vital gap the book fills. Ben's conversational writing style is always a pleasure to read. -Andy Cotgreave, Co-author of The Big Book of Dashboards -
In a data-driven world, effective leadership requires a deep understanding of the role of data, not only in decision-making, but also in shaping organizations' structure, culture, and ethics. With our unique course, "Data Literacy for Leaders", we are taking a significant step to bridge the gap between leadership and data. This comprehensive course is designed to help leaders, executives, and managers adapt and flourish in the data-dense corporate landscape. It underlines seven core aspects of data leadership - Ethics, Purpose, Data, Technology, People, Process, and Culture. Each aspect features seven guiding principles, meticulously curated to enable leaders to efficiently navigate through the complexities of data-centric environments. Course Highlights:- Ethics: Understanding the moral implications of data usage and privacy, this module emphasizes ethical decision-making and data governance in the digital age.
- Purpose: Learn to articulate and align the organizational purpose with data strategy to drive consistent value and growth.
- Data: Delve into the depths of data understanding, interpretation, visualization, and storytelling, to improve decision-making and problem-solving.
- Technology: Get to grips with the latest data technologies, tools, and platforms that are revolutionizing the business landscape.
- People: Know how to empower your team with data skills, fostering a learning culture that embraces data-driven decision making.
- Process: Master the art of integrating data into your business processes and strategy, thus ensuring organizational efficiency and effectiveness.
- Culture: Shape a resilient data culture that fosters curiosity, innovation, and inclusivity, creating an environment where data can truly thrive.
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Working with Data Professionals (even if you aren't one!) by Anna-Maria Steverson
The companion book to our on-demand course Working with Data Professionals (even if you aren't one!). In today's increasingly data-rich world, understanding the nature of data work and effectively collaborating with data professionals has become a critical skill. Whether you're a manager, team leader, or a business decision-maker, knowing how to leverage the talents of data professionals can be your organization's game-changer. "Working with Data Professionals (even if you aren't one!)" is a helpful guide to enhancing your understanding of the data professional's world. Authored by industry veteran Anna-Maria Steverson, this book is a practical, hands-on roadmap to optimizing your organization's data capabilities. This book will delve into the depth and breadth of data work, including:- Understanding what data professionals do and the unique skill sets they possess.
- Navigating the process of hiring and managing a data team.
- Learning how to effectively measure the performance of data professionals.
- Building robust, collaborative relationships that enhance both data quality and usage in your organization.
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Whether your background is in the data field or something completely unrelated, it can be challenging to know how to set up your organization’s data efforts for success. Much of that success starts with the people you have working on these efforts. Hiring the right data professionals for the right data job is step one. Then it’s a matter of onboarding them, managing them, and assessing their performance. For those not directly responsible for the team, how to successfully partner with these professionals to achieve your organizations data goals is of critical importance as well. In this course, you will learn how to effectively hire, manage, and optimize your working relationship with data professionals to leverage the talents of data professionals and drive impactful organizational change. By the end you'll have learned:- What Do Data Professionals Do?: A brief overview of different types of data work and the data skills needed to perform them.
- How to Hire a Data Professional: Advice on how to hire someone who has the data skills needed to do the types of data work your organization needs.
- Managing a Team of Data Professionals: High-level methods and approaches for leading a team of data professionals.
- Measuring the Performance of Data Professionals: How to track whether or not your data professionals are performing well.
- Up-Leveling Your Partnership with Data Professionals: Best practices for getting the most out of your partnership with the data professionals in your organization.
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ChatGPT Basics: Exploring Its Origins, Uses, and Misuses by Ben Jones
The companion book to our on-demand course ChatGPT Basics: Foundations & Getting Started. ChatGPT Basics is the ultimate beginner's guide to understanding and utilizing the groundbreaking AI chatbot, ChatGPT, developed by OpenAI. This comprehensive book provides a thorough yet accessible introduction to the world of ChatGPT, enabling you to harness its potential effectively and responsibly. Starting with an engaging account of ChatGPT's inception and the impact it has had on the tech world, the book delves into the underlying technology that powers ChatGPT, offering insights into its inner workings. As you progress, you'll be introduced to the ethical and practical concerns surrounding this innovative tool, preparing you to use it cautiously and avoid potential pitfalls. With step-by-step guidance, you'll learn how to set up your account, explore various platforms to interact with ChatGPT, and create effective prompts that elicit meaningful responses. The book also offers recommendations on using ChatGPT across multiple interfaces, including the OpenAI website, Microsoft's "new Bing" search engine, the ChatGPT Basics on-demand course, and even unofficial mobile applications for iOS and Android devices. ChatGPT Basics is an essential resource for anyone eager to learn about ChatGPT and its applications. By the end of the book, you'll be equipped with the knowledge and skills necessary to employ ChatGPT responsibly, maximizing its potential while minimizing potential harm. So, get ready to embark on your ChatGPT journey and dive into the fascinating world of AI chatbots! -
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ChatGPT Basics was developed by Ben Jones, Data Literacy CEO and Professor of Data Visualization Theory at The University of Washington’s Foster School of Business. In this course, you'll learn:- The history of OpenAI’s ChatGPT - What led to its rise, how it took the world by storm, and how tech giants like Google and Meta have responded.
- The technologies that ChatGPT is based on, for a better understanding of what’s happening “under the hood” and why it responds the way it does.
- The ethical and practical problems that have surfaced with this new technology, along with examples of how ChatGPT’s responses have gone awry.
- How to get started setting up an account and the different places you can interact with ChatGPT.
- A four-step process for creating an effective prompt.
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Read, Write, Think Data: A Step-by-Step Guide to Turning Data Into Wisdom by Ben Jones
The companion book to our on-demand course Data Literacy Level 2: Working Effectively with Data. Reading and interpreting charts and dashboards has become a daily task for all of us, but these days many of us find ourselves needing to work with raw data more and more often. The spreadsheets and databases we come across don’t announce their insights to us upfront. Instead, they require us to roll up our sleeves and sift them to find what’s hidden and valuable within them, like gold in a mine. Read, Write, Think Data by Ben Jones presents a tool-agnostic framework for posing powerful questions of data, preparing it for analysis, exploring what’s there, arriving at the “Aha!” moment, and then turning that insight into a compelling message that will help you drive change within your organization. The process can be followed with any tool, and multiple “how to” tutorials are included within to help you learn the ropes. “Want to learn how to read and use charts? That shouldn’t take long. How about creating charts? There are some great tools available that have short learning curves. But extracting, understanding, distilling, and accurately and ethically communicating insights from data? That’s not a trivial undertaking, but with this book, Ben will get you and your organization there a lot faster.” -Steve Wexler, Author of The Big Picture and Co-Author of The Big Book of Dashboard -
A Data Explorer is proficient in the process of converting raw data into wisdom, and is a critical thinker when it comes to data. They understand that every data set has its shortcomings, but that many of them can be used to better understand a situation and ultimately to make better decisions. Savvy Data Explorers are needed by every organization. Growing in data literacy is one of the most strategic development paths we can embark upon. Passing the Data Explorer Assessment proves you are fluent in the WISDOM Data Working Flow, which we cover in our Data Literacy Level 2 on-demand course: Working Effectively with Data. If you score 80% or higher, you'll be awarded the Data Explorer Badge, which you can add to your LinkedIn profile to show off your skills. If you score less than 80%, you'll receive a promo code for $25 off our Data Literacy Level 2 on-demand course: Working Effectively with Data, so it's a low risk investment in your data literacy education! Not sure you're ready for the assessment? By taking Data Literacy Level 2, you’ll also have the opportunity to earn your Data Explorer Badge. Consider purchasing this assessment along with the Data Citizen Assessment or the Visual Interpreter Assessment, which are based on Data Literacy Fundamentals and Data Literacy Level 1, respectively, the first two levels of four in our Data Literacy course series. With any purchase of two or more products, a 10% discount will automatically be applied to your cart at checkout (please note, this does not apply in conjunction with other promo codes). Check out our full lineup of offerings in our store. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them a license to the Data Literacy Level 2 on-demand course. -
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Have you ever felt lost in a sea of data? Many people today rush to apply very powerful data-working tools, or they just dive right into their data without giving much thought to what’s below the surface. In this course, you’ll learn a step-by-step process that will help you work effectively with data. The process is called The WISDOM Data-Working Flow, and you can use it with any data set, any software tool or programming language, any question that you’d like answered, and any decision that you’d like to turn into a data-informed decision. The emphasis is on applying data to real-world questions, and on identifying the many shortcomings in data that people often miss in their haste to use whatever data they have. Learning this process will help you avoid many of the most common mistakes, and it will give you a framework to apply, along with helpful pointers at every step along the way. Along with mastering the Wisdom Data-Working Flow, you'll gain access to over 25 detailed tutorials that will teach you how to use tools such as Tableau, MS Power Query Editor, MS Power BI, R Studio, SQL, Excel, and more! Data Literacy Level 2 was developed by Ben Jones, Data Literacy CEO and Professor of Data Visualization Theory at The University of Washington’s Foster School of Business. Not feeling ready for Level 2 just yet? Consider purchasing along with the first two courses in our Core Data Literacy Series, Data Literacy Fundamentals and Data Literacy Level 1. With any purchase of two or more products, a 10% discount will automatically be applied to your cart at checkout (please note, this does not apply in conjunction with other promo codes). Check out our full lineup of offerings in our store. Interested in team pricing? Inquire here. You can also buy this course as a gift for someone else. -
A Visual Interpreter is fluent in the visual language of data. They've mastered the 25 most common chart types and their pitfalls. They understand how data is converted to graphical marks with visual encodings, the main principles for evaluating the effectiveness of charts, and critical scenarios like change over time and part-to-whole. Growing in data literacy is one of the most strategic development paths we can embark upon. Passing the Visual Interpreter Assessment proves you are proficient in the visual aspects of data literacy, which we cover in our Data Literacy Level 1 on-demand course: Learning to See Data. If you score 80% or higher, you'll be awarded the Visual Interpreter Badge, which you can add to your LinkedIn profile to show off your skills. If you score less than 80%, you'll receive a promo code for $25 off our Data Literacy Level 1 on-demand course: Learning to See Data, so it's a low risk investment in your data literacy education! Not sure you're ready for the assessment? By taking Data Literacy Level 1, you’ll also have the opportunity to earn your Visual Interpreter Badge. Consider purchasing this assessment along with the Data Citizen Assessment, which is based on Data Literacy Fundamentals, the first of four levels in our Data Literacy course series. With any purchase of two or more products, a 10% discount will automatically be applied to your cart at checkout (please note, this does not apply in conjunction with other promo codes). Check out our full lineup of offerings in our store. -
A Data Citizen knows what questions to ask of their data upfront. They understand the one overall goal of data and the activities a team must carry out to transform data into wisdom. Growing in data literacy is one of the most strategic development paths we can embark upon. Passing the Data Citizen Assessment proves that you’ve mastered the foundational aspects of data literacy: what is data, how is it used by teams, and what are some different ways of displaying your data? We cover these topics in our Data Literacy Fundamentals on-demand course: Understanding the Power & Value of Data. If you score 80% or higher, you'll be awarded the Data Citizen Badge, which you can add to your LinkedIn profile to show off your skills. If you score less than 80%, you'll receive a promo code for $25 off our Data Literacy Fundamentals on-demand course: Understanding the Power & Value of Data, so it’s a low risk investment in your data literacy education! Not sure you're ready for the assessment? By taking Data Literacy Fundamentals, you’ll also have the opportunity to earn your Data Citizen badge. Consider purchasing this assessment along with the Visual Interpreter Assessment, which is based on Data Literacy Level 1, the second of four levels in our Data Literacy course series. With any purchase of two or more products, a 10% discount will automatically be applied to your cart at checkout (please note, this does not apply in conjunction with other promo codes). Check out our full lineup of offerings in our store.
