Core Data Literacy Courses
Accent Courses
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Learn the language of data with Data Literacy Fundamentals: Understanding the Power & Value of Data. In this course you will lay a firm foundation in Data Literacy by putting in place 8 building blocks of understanding that will help you grasp what data is, how it’s used, and ways to think about incorporating it into different areas of your life and career. Data literacy is a non-negotiable skill in today's world. It's no longer just for Data Scientists. Every role and every department benefits from data fluency. Go beyond joining the conversation and jump right into the driver's seat, grow in wisdom and feel more confident working with data. No prior experience or skills required. This course was built with all experience levels in mind. Data Literacy Fundamentals was developed by Ben Jones, Data Literacy CEO and Professor of Data Visualization Theory at The University of Washington’s Foster School of Business. By the end you’ll have learned:- The 1 Overall Goal of Data
- The 2 Systems of human thinking involved
- The 3 Areas of life where data matters
- The 4 Different data scale types
- The 5 Forms of data analysis
- The 6 Ways of displaying data
- The 7 Groups of data activities teams carry out
- The 8 Questions to ask your data upfront
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Do you ever look at a graph or chart and feel stumped on where to start? Sure, you see the information it’s conveying, but are you interpreting it correctly and growing in wisdom? Do you understand how certain basic building blocks of graphical displays such as marks and encoding channels may be influencing your interpretation? Take your visual data literacy skills to the next level with Data Literacy Level 1: Learning to See Data. This course is for anyone who finds themselves needing to read and interpret graphical displays of data – charts, maps, and dashboards – on a regular basis. Many of us encounter such data visualizations at work and at home, and few of us were trained to make sense of them. This course will turn you into a fluent chart reader by teaching you the visual language of data. Data Literacy Level 1 was developed by Ben Jones, Data Literacy CEO and Professor of Data Visualization Theory at The University of Washington’s Foster School of Business. By the end you’ll have learned:- How data is converted to graphical marks with visual encodings
- Principles to help you evaluate the effectiveness of charts
- The 25 most common chart types that everyone should know
- 16 helpful chart reading tips to use when breaking down a chart
- Critical scenarios like change over time and part-to-whole
- What pitfalls to avoid when interpreting visual displays of data
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Learning to See Data: How to Interpret the Visual Language of Charts by Ben Jones
The companion book to our on-demand course Data Literacy Level 1: Learning to See Data. This book will help you develop fluency in the interpretation of charts, an ability that we all need to hone and perfect if we are to make meaningful contributions in the professional, public and personal arenas of life. The principles covered in it also serve as a critical background for anyone looking to create charts that others will be able to understand. "This book is clear and evocative, thorough and thoughtful, and remarkably readable: a marvelous launchpad into the world of data." –Tamara Munzner, Professor, University of British Columbia Computer Science "Everyone of us needs good data literacy skills to survive in the modern world. Without them, it's hard to succeed at work, or survive the onslaught of information (and misinformation) across all our media. Ben's book provides the necessary building blocks for a strong foundation. From that foundation, Ben's approach will inspire you to own the process of developing your skills further." –Andy Cotgreave, Technical Evangelism Director, Tableau -
Data Literacy Fundamentals: Understanding the Power & Value of Data by Ben Jones
The companion book to our on-demand course Data Literacy Fundamentals: Understanding the Power & Value of Data. Data Literacy Fundamentals covers foundational topics such as the overall goal of data, various ways of measuring and categorizing the world, five different forms of data analysis and when they apply, pros and cons related to how we display data in tabular or graphic form, and the way teams work together to convert data into insight. This book has been written for anyone who is just getting started with data and who wants to feel more confident in their understanding of what it is, what it isn't, and what it's used for. "There has never been a more important time in business, public service, media or our personal lives to realize there is a new literacy in town. Data literacy. An equalizing force in society, it is a ticket to ride. And it is based on a previously unnamed language - that of 'speaking data'. With Data Literacy Fundamentals, Ben Jones offers a great service - that of beginning to demystify the basics and setting the foundation. A must-read for anyone starting the journey to grow their own data literacy." -Valerie Logan, CEO of the DATA LODGE "Ben Jones has a remarkable gift to convey the power of data and analytics, through the journey that is data literacy. Readers of this book will gain insight, knowledge, and power to improve their data and analytics journey." - Jordan Morrow, Head of the Data Literacy Project, Qlik -
Growing in data literacy is one of the most strategic development paths we can embark upon. In this course you’ll learn about the 17 Key Traits that highly data literate individuals possess. As you progress through the course, you’ll complete a self-assessment by scoring your level of proficiency in each trait and its importance to your own success in the near future. We provide an interactive worksheet that you can use to enter your scores and see where each trait falls on a two-by-two grid. Use the results of your self-assessment to identify your strengths and most significant data learning opportunities in the year ahead. In just over an hour, you’ll learn the knowledge, skills, attitudes and behaviors of highly data literate individuals and will be able to customize your own data literacy learning journey based on your self-assessment results. Consider purchasing along with Data Literacy Fundamentals, Data Literacy Level 1, or Data Literacy Level 2. With any purchase of two or more products, a 10% discount will automatically be applied to your cart at checkout (please note, this does not apply in conjunction with other promo codes). Check out our full lineup of offerings in our store. Interested in team pricing? Inquire here. You can also buy this course as a gift for someone else. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them a license to the 17 Key Traits of Data Literacy on-demand course. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them $50 that can be applied to any products on our website. Check out our Store for all of our courses and books. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them a license to the Data Literacy Fundamentals on-demand course. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them a license to the Data Literacy Level 1 on-demand course. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them $100 that can be applied to any products on our website. Check out our Store for all of our courses and books. -
Give the gift of knowledge! Enter a gift card recipient email address and decide when the card will be emailed directly to their inbox. They'll get notified on that date that you have gifted them $300 that can be applied to any products on our website. Check out our Store for all of our courses and books. -
A Data Citizen knows what questions to ask of their data upfront. They understand the one overall goal of data and the activities a team must carry out to transform data into wisdom. Growing in data literacy is one of the most strategic development paths we can embark upon. Passing the Data Citizen Assessment proves that you’ve mastered the foundational aspects of data literacy: what is data, how is it used by teams, and what are some different ways of displaying your data? We cover these topics in our Data Literacy Fundamentals on-demand course: Understanding the Power & Value of Data. If you score 80% or higher, you'll be awarded the Data Citizen Badge, which you can add to your LinkedIn profile to show off your skills. If you score less than 80%, you'll receive a promo code for $25 off our Data Literacy Fundamentals on-demand course: Understanding the Power & Value of Data, so it’s a low risk investment in your data literacy education! Not sure you're ready for the assessment? By taking Data Literacy Fundamentals, you’ll also have the opportunity to earn your Data Citizen badge. Consider purchasing this assessment along with the Visual Interpreter Assessment, which is based on Data Literacy Level 1, the second of four levels in our Data Literacy course series. With any purchase of two or more products, a 10% discount will automatically be applied to your cart at checkout (please note, this does not apply in conjunction with other promo codes). Check out our full lineup of offerings in our store.
