Welcome to the Data Storytelling for IMPACT!

Data Storytelling for IMPACT teaches you how to turn data into clear stories that drive decisions and action. This course is designed for professionals who want to present their analysis in a way that’s clear, creative, and confidently delivered.

You’ll learn the IMPACT Framework, which is an iterative, audience-centered approach to building and refining data stories. You’ll start by identifying a meaningful Insight, then craft a tailored Message, create a narrative Plan, choose the right visuals (Align), polish your design (Clarify), and present with confidence (Test). Throughout each lesson, you’ll follow a real-world example, work through exercises in a downloadable workbook, and gain practical tools you can use across any role or organization.

By the end of this course, you’ll be able to create and deliver impactful data stories using an iterative approach so that your message is audience-focused, clear, and designed for real-world impact.