Episode 05: How to Analyze Data with the WISDOM Framework

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In this episode of The Data Literacy Show, hosts Ben Jones (CEO of Data Literacy) and Alli Torban (Senior Data Literacy Advocate) introduce a structured, tool-agnostic framework for analyzing data: the WISDOM Framework. Created by Ben, this four-phase process—Wonder, Shape, Discover, and Mature—helps you think critically, uncover meaningful insights, and turn those insights into action, no matter what tool you use.

Topics covered:

  • Why data analysis needs more structure.

  • An overview of the WISDOM framework: Wonder, Shape, Discover, Mature

  • Tips for making better observations, preparing your data, analyzing for significance, and presenting insights that drive decisions

Links mentioned:

the WISDOM data working flow

Data Literacy Level 2: The WISDOM Framework for Data Analysis

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Level 2 course

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