17 Key Traits of Data Literacy On-Demand Course & Self-Assessment


Growing in data literacy is one of the most strategic development paths we can embark upon. 

In this course you’ll learn about the 17 Key Traits that highly data literate individuals possess. As you progress through the course, you’ll complete a self-assessment by scoring your level of proficiency in each trait and its importance to your own success in the near future. We provide an interactive worksheet that you can use to enter your scores and see where each trait falls on a two-by-two grid. Use the results of your self-assessment to identify your strengths and most significant data learning opportunities in the year ahead. In just over an hour, you’ll learn the knowledge, skills, attitudes and behaviors of highly data literate individuals and will be able to customize your own data literacy learning journey based on your self-assessment results. 

Consider purchasing along with Data Literacy Fundamentals, Data Literacy Level 1, or Data Literacy Level 2

Interested in team pricing? Inquire here.

You can also buy this course as a gift for someone else.

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This course is on-demand and self-paced. Progress through the modules on your own and at your own pace.

Tools Used: Access the modules on a Mac or PC laptop. No familiarity with specific data analytics software tools necessary. Those completing the self-assessment can either use a modern browser, MS Excel, Google Sheets or a version of Tableau (Desktop, Public Desktop, or Reader) to fill out an interactive worksheet to keep track of their scores for each of the traits.

What’s included? 

  • A digital copy of 17 Key Traits of Data Literacy by best-selling data author Ben Jones, which includes exclusive quotes provided by data experts Alberto Cairo, RJ Andrews, Giorgia Lupi, and Cheryl Phillips
  • Perpetual access to the 17 Key Traits of Data Literacy On-Demand offering:
    • 6 course lessons divided into 19 topical modules
    • 19 instructional videos totaling over an hour of content
    • A digital copy of the 16 Chart Reading Tips checklist
    • A digital copy of the Avoiding Data Pitfalls Guide & Checklist
    • 1 Self-Assessment spreadsheet and interactive Tableau workbook
    • Over 150 links to helpful resources for further learning – books, videos, tools, & more