Data Literacy Level 1 On-Demand Course


Do you ever look at a graph or chart and feel stumped on where to start? Sure, you see the information it’s conveying, but are you interpreting it correctly and growing in wisdom? Do you understand how certain basic building blocks of graphical displays such as marks and encoding channels may be influencing your interpretation? Take your visual data literacy skills to the next level with Data Literacy Level 1: Learning to See Data. This course is for anyone who finds themselves needing to read and interpret graphical displays of data – charts, maps, and dashboards – on a regular basis. Many of us encounter such data visualizations at work and at home, and few of us were trained to make sense of them. This course will turn you into a fluent chart reader by teaching you the visual language of data.

Data Literacy Level 1 was developed by Ben Jones, Data Literacy CEO and Professor of Data Visualization Theory at The University of Washington’s Foster School of Business.

By the end you’ll have learned:

  • How data is converted to graphical marks with visual encodings
  • Principles to help you evaluate the effectiveness of charts
  • The 25 most common chart types that everyone should know
  • 16 helpful chart reading tips to use when breaking down a chart
  • Critical scenarios like change over time and part-to-whole
  • What pitfalls to avoid when interpreting visual displays of data

If you’d like to start with the fundamentals, consider purchasing along with Data Literacy Fundamentals

Interested in team pricing? Inquire here.

You can also buy this course as a gift for someone else

And don’t forget! You can always preview the first lesson for free



This course is on-demand and self-paced. Progress through the modules on your own and at your own pace.

Tools Used: Access the modules on a Mac or PC laptop. No familiarity with specific data analytics software tools necessary.

What’s included? 

  • A digital copy of Learning to See Data by best-selling data author Ben Jones
  • A digital copy of the 16 Chart Reading Tips Checklist
  • Perpetual access to the Data Literacy Level 1 On-Demand offering:
    • 8 course lessons divided into 32 topical modules
    • 32 instructional videos between 4 & 16 minutes in length
    • A total of 4 hours and 50 minutes of instructional videos
    • 1 course project workbook
    • 8 lesson quizzes with a total of 82 questions
    • 8 lesson worksheets
  • Links to helpful resources for further learning